case study

Modernizing a renewable energy platform with a 10-day mobile MVP

A mobile-first rebuild with real-time pricing, multi-state compliance, and automation-ready foundations.

 CPG
Overview01

A legacy platform and a mobile-hostile experience were costing conversions, while competitors shipped better digital platforms.

About

  • Client: Renewable Energy Provider
  • Industry: Energy
  • Location: United States
  • Year: 2025

Scope of work

  • App modernization
  • UI/UX redesign
  • Cloud migration & automation

Tech stack

  • Microsoft .NET
  • React
  • MySQL
  • Microsoft Azure
Brief02

A modern platform to win a competitive, mobile-first market.

The client, a renewable energy provider serving New York and Pennsylvania, ran on legacy PL/SQL and on-premises hosting.

The mobile responsiveness gap affected 40% of users on mobile and no way to track the behaviour driving conversions.

Our brief:

  • Deliver a mobile-friendly platform for the 40% of users on mobile
  • Add real-time plan and pricing visibility from utility partners
  • Lay the groundwork for automated enrollment, partner tracking, and e-signing

Common questions

  • While the full web and mobile builds progressed in parallel toward a simultaneous launch, we wanted to start engaging mobile users early.

  • Auto-ingestion pulls pricing files from Convergence straight into the platform, replacing twice-weekly manual Excel updates, with real-time export APIs so partners can pull pricing into their own systems.

  • Dynamic, location-specific terms and conditions adjust to the selected plan and utility provider, keeping enrollment compliant across varying state regulations.

Speed to market03

Rather than wait for the full rebuild, we shipped a lightweight mobile MVP first. That helped in putting a working product in users' hands while the complete web and mobile builds ran in parallel. Early engagement started on day ten, not month six.

The Process04

Ship early, rebuild in parallel, automate the manual work.

STEP

01

Discovery

Agile/SCRUM discovery — requirements, user stories, and a product roadmap aligned with stakeholders.

02

10-day mobile MVP

A lightweight mobile MVP launched fast to engage users while the full build progressed.

03

Platform rebuild

UI/UX redesign, PL/SQL→MySQL migration, mobile optimisation, and full Azure deployment.

04

Automation

Auto-ingested pricing, account validation and masking, smart error prompts, and dynamic T&Cs.

05

Partner enablement

Unique partner URLs and IDs, enrollment tracking, and real-time export APIs for partner systems.

Results05

A faster launch, a mobile-first experience, and less manual work.

10 days

Mobile MVP shipped

A working product engaging users early while the full platform was built in parallel.

40%

Mobile traffic served

A mobile-first experience for the platform's largest and fastest-growing access channel.

0

Manual pricing uploads

Auto-ingestion from Convergence replaced twice-weekly manual Excel updates.

The bottom line

Cleaner data, stronger channel-partner collaboration, and a better acquisition funnel — on a modern, scalable foundation ready for e-signing and dynamic pricing.